NAME
Mark Cho
HOME CITY
London
CURRENT CITY
Somewhere between Hong Kong, London and New York
FAVOURITE CITY
London
DEFINE YOUR PERSONAL STYLE IN THREE WORDS
I am me
STYLE ICON
My father
WORDS TO LIVE BY
“Be like water” – Bruce Lee
WHAT IS YOUR FAVOURITE ASPECT OF The Armoury
I like our wide selection. Over the years we have evolved into a mini men’s department store. We cover a very wide variety of categories, from tailored clothing to sportswear to accessories to timepieces, all of which we have collaborated on or developed independently. Rather than try to break up the store into sub-brands, we have kept The Armoury’s universe as a rich, complex offering
THREE PEOPLE YOU WANT AT YOUR DINNER PARTY
Damon Albarn from Blur, Jarvis Cocker from Pulp and Richard Ayoade from the telly
FAVOURITE DRINK
Gin martini, dry with a twist, using London No.3 Gin
FAVOURITE NOVEL
'Sputnik Sweetheart' by Haruki Murakami. The fact that it is slightly pornographic helps
AND LASTLY, WHAT IS YOUR ADVICE FOR MEN LOOKING TO IMPROVE THEIR PERSONAL STYLE
Don’t be afraid to try a lot of things but ultimately pick the things that you are most comfortable in. Your clothing should express you as clearly and naturally as possible, not transform you into something else.
Mark Cho
- www.markcho.com
- www.instagram.com/markchodotcom
The Armoury
- www.thearmoury.com
Drake's
- www.drakes.com
MAIN IMAGE STYLED BY Jo Lorenz FOR LANDMARK MAGAZINE. Mark wears three-piece bespoke suit by Liverano, bespoke shirt by Ascot Chang, bespoke glasses by Nackymade, tie by Drake’s, shoes by Carmina, all at The Armoury.
Oval trolley and magnifying glass by Indigo Living; itchen scales by The Panhandler; lba collection humidor by Elie Bleu atDavidoff; Whisky decanter and tumbler by Baccarat; Scotch whisky by Auchentoshan at THE WHISKY LIBRARY; A Day at elBulli by Phaidon and GQ Men by Assouline, at Bookazine; Arabian horse sculpture by Christofle; eepall bag by Louis Vuitton.